P R I C E T A G

PRICE TAG SS27 – Berlin Fashion Week 2026
An event about value, responsibility, and the stories behind our clothing.

PRICE TAG is an official side event of Berlin Fashion Week 2026 and will take place on July 3, 2026 at the former Kurt-Menzel-Elektromotorenfabrik in Berlin-Moabit.

The event combines fashion, art, photography, film, and social responsibility into an evening that consciously raises questions:

What does clothing really cost?

Not just on the price tag.
But for the people who make it.
For the resources it consumes.
And for the society that wears it.

The focus is on the works of Sven Appelt, the photographic installation by Andreas Fux, an art film developed specifically for PRICE TAG by Sven Bergholz and Sven Appelt, as well as a charity auction benefiting projects against child labor.

PRICE TAG sees fashion not just as a product, but as a medium for stance, dialogue, and change.

Official Side Event of Berlin Fashion Week
This event is part of Berlin Fashion Week SS27.

In accordance with the guidelines of the Fashion Council Germany and the Senate Department for Economic Affairs, Energy and Public Enterprises, PRICE TAG is being held as an official side event of Berlin Fashion Week.

Accreditation

Accreditation for press, industry representatives, buyers, creatives, and guests is handled via the official Berlin Fashion Week channels.

Click here:

Click here for accreditation:

For more information on Berlin Fashion Week, please visit:

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PRICE TAG SS27